LAURA LINTHICUM
strategist ⚡️ writer
JOHN FRIEDA FRIZZ EASE
MASTER ANY STYLE
Success story:
Back in the 90's, John Frieda became a household name with a frizz fighting miracle serum. Today, Frizz Ease® offers more solutions for unruly hair than any brand out there.
To match this wide range of products, we created a campaign to hit every touchpoint from TV to web, helping our user tame her mane into any type of look.



